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Campaign Planning Worksheet

In this section:

Strategy & Campaigns

Campaign Planning

Campaign Planning Tools

Strategy & Nonviolence Resources

Corporate Research

What are the Shorter Term Achievable Goals

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What are the Longer Term Goals of the Campaign

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INVESTIGATE

Goals:

What need to be investigated, researched? What information is Needed?
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NEGOTIATE

Goals:

How will you negotiate? With who?
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EDUCATE

Methods: Door-to-door canvas, leaflets at shopping centers/events, newsletters or brochures, letters to the editor, street theater, press conferences, media events, talk to groups, teach-in’s posters, petitions, letter-writing to officials etc.

Goals:

How will you educate the public?
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DEMONSTRATE

Methods: Picketing, marches, street theater, rallies, vigils

Goals:

How will you demonstrate?
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DIRECT ACTION

Methods: Sit-in, blockade, occupation, strike, boycotts

Goals:

How will you take direct action?

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PROTRACTED STRUGGLE

Methods: continued negotiation, education, demonstration, direct action, and alternative institutions to replace those opposed.

Goals:

How can the campaign escalate it’s tactics and broaden it’s support?
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What alternative institutions could be formed to replace the existing one?
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